Growing A Web3 Brand With Austin Hurwitz, Head of Business Development and Strategy at Doodles
Avery and Sam speak with Austin Hurwitz from Doodles on recent collaborations, managing a Web3 community and channeling creativity with a Web3 based brand.
ABOUT
This week's guest is Austin Hurwitz, head of business development and strategy at Doodles. Austin has worked at Amazon and other brands with a focus on music. Now, he is helping to steer Doodles from a pure play Web3 project to a mainstream brand, including recent collaborations with Adidas and CAMP. We hear what Austin and Doodles are focusing on and how they are doing so far.
Links mentioned from the podcast:
- Adidas and BAPE Launch Tokenized Sneakers
- Zynga's First Web3 Game
- South Korean Web 2 Metaverse Platform Zepeto Gets a Web3 Makeover
- Doodles Website
- Austin’s Twitter
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"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
HOSTS
Sam Ewen is CoinDesk's SVP, head of CoinDesk Social, Multimedia & CD Studios

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