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LatAm Exchange TruBit Taps Crypto Lending Platform Morpho for DeFi Earn Offering

A better user experience can be created by having fintech at the front and DeFi at the back, also known as a “DeFi mullet.”

Par Ian Allison|Édité par Oliver Knight
26 mars 2025, 3:00 p.m. Traduit par IA
Morpho co-founder Merlin Egalite (Morpho)
Morpho co-founder Merlin Egalite (Morpho)

What to know:

  • Morpho’s TruBit partnership follows the DeFi lending protocol’s announcement earlier this year with Coinbase, to offer bitcoin-backed loans.
  • TruBit holds regulatory licenses in Mexico and Argentina.

TruBit, a Latin America-based cryptocurrency exchange with regulatory licenses in Mexico and Argentina, is offering users in the region a decentralized finance (DeFi) yield product powered by crypto lender Morpho.

Catering to a growing demand for crypto-backed lending, this move by retail exchanges is all about creating an easy way for users to interact with decentralized, automated lending and borrowing, a so-called “DeFi mullet” (fintech on the front end, DeFi at the back).

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Morpho’s TruBit partnership follows the DeFi lending protocol’s announcement earlier this year with Coinbase, to offer bitcoin-backed loans.

“We think that fintech at the front and DeFi at the back is really the way DeFi will scale,” said Morpho co-founder Merlin Egalite in an interview. “If you look at the DeFi landscape right now it's still quite nerdy and technical. Integrating DeFi into fintech companies provides a less cumbersome and more familiar user experience.”

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Turkey's Paribu Buys CoinMENA in $240M Deal, Expanding Into High-Growth Crypto Markets

Yasin Oral, Founder and CEO of Paribu (center) and Dina Sam’an (left) and Talal Tabbaa (right), Co-Founders of CoinMENA (Paribu, modified by CoinDesk)

With the acquisition, Paribu gains regulatory foothold in Bahrain and Dubai and access to the region's fast-growing crypto user base.

What to know:

  • Paribu acquires Bahrain- and Dubai-based CoinMENA for up to $240 million.
  • Deal marks Turkey’s biggest fintech acquisition and first international crypto M&A, the firm said.
  • The move taps into the MENA region’s fast-growing crypto user base and supportive regulatory hubs.