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A Tiny Fintech Firm Is Launching $100M Crypto Treasury Strategy, Including BTC, ETH
The firm plans to invest not only in bitcoin, but also in ether and "regulated stablecoins," funded through existing equity facility and an institutional partnership.
What to know:
- Treasure Global, a publicly traded e-commerce and fintech firm, plans to invest up to $100 million in cryptocurrencies.
- The investment will include bitcoin, ether, and stablecoins, as part of a new capital strategy to boost balance sheet efficiency.
- The firm's crypto bets will be funded equally by an existing equity facility and an institutional partnership.
Treasure Global (TGL), a publicly traded e-commerce and fintech firm, said it will invest up to $100 million in cryptocurrencies as part of a new capital strategy.
Half the funding comes from an existing equity facility, while the other $50 million stems from an institutional partnership, according to a press release. The company isn't just focusing on just one digital asset, like many other firms are, but said it will buy cryptocurrencies, including bitcoin , ether , and "regulated" stablecoins.
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The funds will help back the company's artificial intelligence-powered consumer analytics platform, which is set to debut later this year, the firm said in the press release.
The digital asset treasury move aims to boost balance sheet efficiency and lay the groundwork for future features such as tokenized loyalty programs and crypto-based payments, the firm added.
Various firms have, over the last few months, been moving to adopt cryptocurrencies as treasury assets, building on the momentum set by Strategy, Metaplanet, and others.
These firms include K Wave Media, the first Korean media alliance listed on Nasdaq, which announced plans to raise up to $500 million to fund BTC purchases, as well as Classover Holdings, an education firm that’s looking to make a similar bet on SOL.
Treasure Global currently has a market cap of $4.34 million as stock rose more than 11% on Wednesday.
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- GoPlus Intelligence's Token Security API averaged 717 million monthly calls year-to-date in 2025 , with a peak of nearly 1 billion calls in February 2025. Total blockchain-level requests, including transaction simulations, averaged an additional 350 million per month.
- Since its January 2025 launch , the $GPS token has registered over $5B in total spot volume and $10B in derivatives volume in 2025. Monthly spot volume peaked in March 2025 at over $1.1B , while derivatives volume peaked the same month at over $4B.
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APT Gains 1.8% to $1.76 Despite Token Unlock Overhang
Trading volume spiked as institutional players position ahead of $19.8 million supply increase.
Ano ang dapat malaman:
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- Volume surged 46% above monthly averages as traders repositioned.
- Dec. 12 token unlock event creates $19.3 million supply overhang.
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