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Thailand Toughens Crypto Ad Rules
The rules now require crypto operators to display clear risk warnings on ads and prohibit the inclusion of false or exaggerated information about companies.
Updated May 11, 2023, 6:14 p.m. Published Sep 2, 2022, 10:45 a.m.
Tougher rules governing crypto advertising in Thailand came into effect on Thursday, according to an official notice from the country's securities regulator.
- The new restrictions prohibit the inclusion of false or exaggerated information about crypto companies, such as inflated user numbers, and include a requirement to add clear risk warnings about investing in crypto.
- The Thai Securities and Exchange Commission (SEC) amended existing regulations after noting that many ads lacked warnings about risks associated with cryptocurrencies and that some showed only "positive information."
- The new regulations apply to all new crypto ads that market to local users. Existing advertisements must be revised within 30 days of the publication of the notice, according to the SEC.
- Thailand is pushing forward with its work on a central bank digital currency, while local regulators are closely watching the crypto sector. The country's largest crypto exchange, Bitkub, is under the SEC's microscope for allegedly flouting local securities law.
Read more: Thai SEC Fines Bitkub Executive $235K for Insider Trading
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What to know:
- As of October 2025, GoPlus has generated $4.7M in total revenue across its product lines. The GoPlus App is the primary revenue driver, contributing $2.5M (approx. 53%), followed by the SafeToken Protocol at $1.7M.
- GoPlus Intelligence's Token Security API averaged 717 million monthly calls year-to-date in 2025 , with a peak of nearly 1 billion calls in February 2025. Total blockchain-level requests, including transaction simulations, averaged an additional 350 million per month.
- Since its January 2025 launch , the $GPS token has registered over $5B in total spot volume and $10B in derivatives volume in 2025. Monthly spot volume peaked in March 2025 at over $1.1B , while derivatives volume peaked the same month at over $4B.
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